Building an Effective Benefits Communication Strategy

Effective employee communication is about more than just providing basic plan information; it’s about taking a strategic approach to year-round, multi-channel communications that will drive employee engagement and produce meaningful results.

In this webinar, our communication expert will offer a blueprint for envisioning, planning and implementing an effective benefits communication strategy, as well as provide practical, actionable tips for your organization.

You will learn how to:

  • Maximize internal and external resources
  • Understand the importance of benefits branding
  • Plan your communications for maximum impact
  • Cultivate a loyal, engaged workforce
  • Track results using data analytics

Presented by:

   Alex Lanning
   Director of Communications
   CBIZ Employee Benefits

HRCI Credit: This activity has been approved for 1 HR (General) recertification credit hour toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through the HR Certification Institute. The program ID number verifying completion of the webinar will be emailed after the session (allow several days). NOTE: To ensure we can track your attendance so you receive the program ID, register using your email address and sign in using that address on the day of the webinar. (If you are in a conference room and/or otherwise use someone else's sign-on information, your attendance will not be recorded and the program ID cannot be issued.) YOU MUST ATTEND THE WEBINAR FOR THE FULL HOUR TO RECEIVE THE PROGRAM ID. More on certification or recertification at HRCI at